Meta’s New AI-Powered Ad Tools For Festive Season: As the festive shopping season kicks off in India, consumers are turning to AI-powered tools, short-form videos and trusted creators to guide their purchase decisions. To help brands meet consumers where they are, Meta has announced a suite of new updates designed to help marketers brighten their sales campaigns this festive season. This involves launching fresh approaches to boost sales through Reels and creators, providing marketers with deeper insights to enhance their creative diversification strategies, and simplifying the process of directing customers toward festive offers both online and in-store. Marketers turn to video and creators to help tell their brand story, explain their products and reach new customers. This season, Meta is making it easier than ever for marketers to tap creators in their campaigns. So, Meta is introducing more ways to help businesses find the right creators to partner with, including providing more language and region filters to cater to a businesses’ geography, as it onboards more creators globally to Instagram’s creator marketplace. (Also Read: Realme 15T 5G Goes On Sale In India: Check Camera, Display, Battery, Price, And Bank Discount) Add Zee News as a Preferred Source Creator Magic In Catalog Ads: Marketers can also tap creators to merchandise their products by combining partnership ads with Advantage+ catalog ads. This now includes the option to add a partnership “intro card” from a new or existing partnership ad onto a catalog carousel ad. Adding further, when advertisers running partnership ads enable the “Show Products” optimization in Advantage+ creative, Meta will automatically turn their single media partnerships ad into a catalog ad if Meta thinks it will increase performance. Advertisers who tested the ‘show products’ optimization in Advantage+ creative with partnership ads saw a 4% higher click-through rate and 3% higher conversions compared to partnership ads without this optimization. Meta’s New Feature For Reels Ads On Facebook And Instagram Video is increasingly important for marketers to connect and engage with potential customers on Meta platforms. To give advertisers more ways to merchandise their products with video, Meta is introducing new features for Reels ads on Facebook and Instagram that help drive product discovery. Let’s have a quick look on the features Unwrap More with Every Facebook Swipe Up Meta is exploring new ways for people to engage with Reels ads and reconsider taking an action by sharing more information about an advertiser, such as details from their page, when a person swipes up. Make Your Instagram Catalog Ads Sparkle With Video Advantage+ catalog ads in carousel format can now deliver catalog product video on Instagram Reels (already available on Facebook Reels). The addition of video to the new scrollable carousel grid format on Instagram Reels is driving improved performance for brands, with a 7% increase in conversion rates on average for advertisers who tested adding video to their Advantage+ catalog campaigns on Instagram Reels compared to images only. Meta’s New Tools For Agencies And Businesses Creative diversification strategies give Meta’s AI-powered ads systems more options to serve the right ad to the right person at the right time. To help, Meta is giving businesses and agencies new tools that can help them use their ad creatives more efficiently. Make Your Creative The Gift That Keeps On Giving Flexible media helps marketers get the most out of their assets by allowing Meta to deliver ads into new placements if the Meta models predict it will help performance. Advertisers that tested this solution saw a 23% increase in conversions, and businesses globally can now tap into these performance gains. Meta’s Creative Insights Meta is introducing creative insights. Advertisers can access creative insights in their performance overview in Ads Reporting or Ads Manager and learn more about what’s working, what’s not and get recommendations to improve. Creative insights will be available to all advertisers globally later this year. Meta’s New Related Media Feature To help advertisers reach new audiences and improve campaign performance, Meta is introducing Related media, a feature that recommends existing media to include in newly created ad sets, to businesses globally. By adding these media suggestions to their new campaigns, advertisers can easily increase the volume and diversity of available creatives, which can help improve performance by reaching new and previously untapped audiences in placements across Meta. In a recent test, advertisers saw a 13% increase in conversion rate for campaigns when using Related media. Meta’s New Tools To Drive Sales Online From Ad To Aisle: Omnichannel ads are now available globally, helping advertisers who sell products online, in-store and in their own app to optimize their ads to drive purchases wherever customers are more likely to buy. Advertisers can now highlight maps and discounts to drive people to nearby stores and apply Meta Advantage+creative generative AI optimizations to Omnichannel ads. In tests, Advertisers using Omnichannel ads have seen a median 15% reduction in total cost per purchase. Meta’s New Offers: Unlock Festive Savings: Ahead of the festive season, Meta is also bringing email sign up offers to more businesses on Facebook, allowing marketers to highlight new customer promotions in exchange for customer email addresses. According to a recent study, ads that used email sign-up offers had an average increase of 4.6x emails submitted over a 14 day period. Marketers can also use ‘highlight your promotions’ to make their more broadly available or seasonal discounts available in ads.

Realme 15T 5G Price In India: Realme launched the 15T 5G smartphone in the Indian market. The smartphone goes on sale for the first time today via Flipkart. The phone comes in three color options: Flowing Silver, Silk Blue, and Suit Titanium. The company has promised three years of major Android updates and four years of security support for the device. The newly-launched smartphone offers several AI-powered tools, such as AI Edit Genie for picture editing, AI Snap Mode, AI Landscape, smart image matting, and a range of soft light filters. The device competes with the OnePlus Nord CE 5, Vivo T4, Motorola Edge 60 Stylus, iQOO Neo 10R, and Infinix GT 30 Pro. The Realme 15T 5G runs on Realme UI 6.0, based on Android 15. Realme 15T 5G Specifications: Add Zee News as a Preferred Source The smartphone features a 6.57-inch Full HD+ OLED display with a 120Hz refresh rate, 4,000 nits peak brightness, and 2160Hz PWM dimming for an enhanced viewing experience. It is powered by the MediaTek Dimensity 6400 chipset, built on a 6nm process, paired with an Arm Mali-G57 MC2 GPU. The phone is backed by a massive 7,000mAh battery with 10W reverse charging support, the phone is claimed to deliver up to 13 hours of gaming, more than 25 hours of YouTube playback, and 128 hours of music streaming—all packed in a slim profile measuring 7.79mm in thickness and weighing 181 grams. (Also Read: Samsung Galaxy Tab S11 Series Launched – Key Features And Specs) On the photography front, it sports a dual rear camera setup with a 50MP primary sensor and a 2MP depth sensor, while selfies and video calls are handled by a 50MP front camera. Both front and rear cameras support 4K video recording. Adding further, the device is rated IP68 and IP69 for water and dust resistance, allowing it to withstand submersion in up to 1.5 meters of water for 30 minutes and resist hot or cold water jets from any direction. Realme 15T 5G Price In India And Bank Discount The smartphone starts at Rs 20,999 for the 8GB+128GB model, Rs 22,999 for the 8GB+256GB variant, and Rs 24,999 for the top-end 12GB+256GB version. As part of the launch offers on Flipkart, buyers can avail of a Rs 2,000 bank discount or a Rs 4,000 exchange bonus (Rs 5,000 on the 12GB variant).

Samsung Galaxy Tab S11 Series: Samsung has officially launched the Galaxy Tab S11 series in global markets at its latest Galaxy Event. The lineup includes two models: Galaxy Tab S11 and Galaxy Tab S11 Ultra. Interestingly, Samsung has skipped the ‘Plus’ variant this time. Both models get the new MediaTek Dimensity 9400 chipset, paired with up to 512GB storage. They run on Android 16-based One UI 8 and are backed by Samsung’s promise of seven years of OS and security updates. The Galaxy Tab S11 series also features 120Hz AMOLED displays. Samsung Galaxy Tab S11 Series Prices Galaxy Tab S11 (Wi-Fi) starts at $800 (around Rs 70,400) for the 12GB RAM + 128GB storage model. It also comes in 256GB and 512GB options. Galaxy Tab S11 Ultra (Wi-Fi) is priced at $1,200 (around Rs 1,05,740) for 256GB, $1,320 (around Rs 1,16,300) for 512GB, and $1,620 (around Rs 1,42,760) for the 1TB variant. Both models come in two color options: Grey and Silver. Buyers will also get free subscriptions to apps like Goodnotes and Clip Studio. Add Zee News as a Preferred Source Samsung Galaxy Tab S11 Series Features And Specs The Galaxy Tab S11 features an 11-inch AMOLED 2X screen, while the Ultra gets a 14.6-inch panel, both with 120Hz refresh rate and 1600 nits peak brightness. Both are powered by the 3nm MediaTek Dimensity 9400 chip with 12GB RAM and up to 512GB storage. Key AI features include Circle to search, Gemini, Sketch to Image, Note Assist, Drawing Assist and more. The Galaxy Tab S11 Ultra has a dual rear setup (13MP + 8MP ultra-wide), while the standard S11 gets a 13MP single camera. Both have 12MP ultra-wide selfie cameras. Tab S11 packs an 8,400mAh unit, while the Ultra gets a bigger 11,600mAh battery, both support 45W fast charging. The Tab S11 is 5.5mm thick and weighs 469g, while the Ultra is thinner at 5.1mm and weighs 692g. Connectivity options includes Wi-Fi 7, Bluetooth, GPS, and USB Type-C.

Tecno Pova Slim 5G Price In India: Tecno has launched the world’s slimmest and lightest 5G smartphone with a 3D curved design in India. The newly-launched smartphone has a slim body measuring 5.95 mm and weighing 156 grams. The launch is positioned as part of Tecno’s “3B” philosophy, which the brand defines as Best Signal, Best Design, and Best AI.  The POVA Slim 5G comes with three colour options: Sky Blue, Slim White, and Cool Black. Notably, the device runs on HiOS 15, based on Android 15. The device is a bit thicker than Samsung’s Galaxy S25 Edge at 5.8mm, though it weighs 163 grams. The device features Corning Gorilla Glass 7i, MIL-STD 810H certification, and an IP64 rating, proving its slim design doesn’t compromise durability. World’s First Dynamic Mood Light Design And Ella AI  Add Zee News as a Preferred Source The smartphone features the world’s first Dynamic Mood Light Design, a unique innovation where the phone illuminates dynamically to respond to calls, notifications, and even user moods. The device comes with Ella AI, TECNO’s smart assistant with Indian language support, built to simplify daily tasks. Features like AI Call Assistant, AI Writing, AI Image Editing, Circle to Search, and Privacy Blurring make it more intuitive and personalised, combining productivity, entertainment, and safety for Indian users. Tecno Pova Slim 5G Specifications It features a 6.78-inch 1.5K 3D curved AMOLED display with a 144Hz refresh rate and 240Hz touch sampling rate. It is protected by Corning Gorilla Glass 7i on the front, backed by Military Grade MIL-STD 810H certification and an IP64 rating for water and dust resistance. Under the hood, the device is powered by the MediaTek Dimensity 6400 processor built on a 6nm process, paired with an Arm Mali-G57 MC2 GPU. (Also Read: Lost Your Smartphone? How To Trace It Via IMEI Number On CEIR Portal In India) On the photography front, it houses a dual rear camera setup comprising a 50MP primary sensor and a 2MP secondary lens, with support for 2K video recording, while the front gets a 13MP camera for selfies and video calls. The phone is powered by a 5,160mAh battery with 45W wired fast charging support.  Tecno Pova Slim 5G Price In India And Availability Tecno POVA Slim 5G comes in a single 8GB RAM + 128GB storage model priced at Rs 19,999, and will be available exclusively on Flipkart starting September 8. 

New Delhi: Prime Minister Narendra Modi on Thursday called technology and innovation “strong pillars” of the partnership between India and Singapore as he announced that both nations have decided to enhance cooperation in AI, quantum, and other digital technologies. Addressing a press meet alongside his Singaporean counterpart Lawrence Wong following their talks, PM Modi called UPI and PayNow “successful examples” of digital connectivity. He announced that India and Singapore have decided to review the Bilateral Comprehensive Economic Cooperation Agreement and Free Trade Agreement with ASEAN in a time-bound manner. “Technology and innovation are the strong pillars of our partnership. We have decided to enhance cooperation in AI, quantum, and other digital technologies. The agreement in the space sector today is adding a new chapter to cooperation in the field of space science. We have decided to hold the next round of the India-Singapore Hackathon later this year to connect our youth with their talent. UPI and PayNow are successful examples of our digital connectivity, and it is a matter of pleasure that 13 new Indian banks have joined them today,” he said. Extending a warm welcome to the Singaporean leader, PM Modi said: “I extend a warm welcome to Prime Minister Wong on his first visit to India since assuming office. This visit is all the more special as this year we celebrate the 60th anniversary of our relations.” Add Zee News as a Preferred Source He recalled his visit to Singapore in 2024, during which the two nations elevated their ties to a Comprehensive Strategic Partnership, and listed the sectors which will also become the focal point of cooperation between the two nations. He called Singapore an “important pillar” of India’s Act East policy and said that the two nations will continue to work together with the ASEAN to advance their joint vision for peace and stability in the Indo-Pacific region. “Last year, during my visit to Singapore, we elevated our relations to the status of a Comprehensive Strategic Partnership. In this one year, our dialogue and cooperation have gained speed and depth. Today, Singapore is our largest trade partner in the Southeast Asia region. There has been a large-scale investment from Singapore in India. Our defence relations are continuously getting stronger. People-to-people relations are deep and vibrant. Today, we have prepared a detailed roadmap for the future of our partnership. Our cooperation will not be limited to traditional areas only. In keeping with the changing times, areas like advanced manufacturing, green shipping, skilling, civil, nuclear and urban water management will also become the focal point of our cooperation,” he said. He noted that the relations between India and Singapore “go beyond diplomacy”. “This is a partnership with purpose, rooted in shared values, guided by mutual interests, and driven by a common vision of peace, progress, and prosperity.” “We have decided that the Bilateral Comprehensive Economic Cooperation Agreement and our Free Trade Agreement with ASEAN will be reviewed in a time-bound manner to accelerate mutual trade. Our states will also be important stakeholders in India-Singapore relations. (Singapore). When President Tharman (Shanmugaratnam) visited India in January, he visited Odisha. In the last one year, the Chief Ministers of Odisha, Telangana, Assam, and Andhra Pradesh have visited Singapore. GIFT City in Gujarat has become another new bridge to connect our stock markets. The Semiconductor Ecosystem Partnership Agreement, signed last year, has also given a new direction to research and development. The active participation of Singapore companies in the Semicon India Conference was a big thing in itself. Singapore will help in setting up a National Centre of Excellence for Skilling in Chennai. This centre will prepare skilled manpower in the field of advanced manufacturing,” he said. Expressing gratitude to Singapore PM for his government’s support to India in the fight against terrorism, PM Modi said: “We have common concerns about terrorism. We believe that it is the duty of all humanitarian countries to fight terrorism in solidarity. After the recent terrorist attack in Pahalgam, I sincerely thank Prime Minister Wong and the Government of Singapore for their condolences towards the people of India and for their support in our fight against terrorism.”