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For researchers and conservationists alike, the potential applications of machine learning are basically limitless. And Earth Species is not the only group working on decoding animal communication. Payne spent the last months of his life advising for Project CETI, a nonprofit that built a base in Dominica this year for the study of sperm whale communication. “Just imagine what would be possible if we understood what animals are saying to each other; what occupies their thoughts; what they love, fear, desire, avoid, hate, are intrigued by, and treasure,” he wrote in Time in June. Many of the tools that Earth Species has developed so far offer more in the way of groundwork than immediate utility. Still, there’s a lot of optimism in this nascent field. With enough resources, several biologists told me, decoding is scientifically achievable. That’s only the beginning. The real hope is to bridge the gulf in understanding between an animal’s experience and ours, however vast—or narrow—that might be. Ari Friedlaender has something that Earth Species needs: lots and lots of data. Friedlaender researches whale behavior at UC Santa Cruz. He got started as a tag guy: the person who balances at the edge of a boat as it chases a whale, holds out a long pole with a suction-cupped biologging tag attached to the end, and slaps the tag on a whale’s back as it rounds the surface. This is harder than it seems. Friedlaender proved himself adept—“I played sports in college,” he explains—and was soon traveling the seas on tagging expeditions. The tags Friedlaender uses capture a remarkable amount of data. Each records not only GPS location, temperature, pressure, and sound, but also high-definition video and three-axis accelerometer data, the same tech that a Fitbit uses to count your steps or measure how deeply you’re sleeping. Taken together, the data illustrates, in cinematic detail, a day in the life of a whale: its every breath and every dive, its traverses through fields of sea nettles and jellyfish, its encounters with twirling sea lions. Friedlaender shows me an animation he has made from one tag’s data. In it, a whale descends and loops through the water, traveling a multicolored three-dimensional course as if on an undersea Mario Kart track. Another animation depicts several whales blowing bubble nets, a feeding strategy in which they swim in circles around groups of fish, trap the fish in the center with a wall of bubbles, then lunge through, mouths gaping. Looking at the whales’ movements, I notice that while most of them have traced a neat spiral, one whale has produced a tangle of clumsy zigzags. “Probably a young animal,” Friedlaender says. “That one hasn’t figured things out yet.” Friedlaender’s multifaceted data is especially useful for Earth Species because, as any biologist will tell you, animal communication isn’t purely verbal. It involves gestures and movement just as often as vocalizations. Diverse data sets get Earth Species closer to developing algorithms that can work across the full spectrum of the animal kingdom. The organization’s most recent work focuses on foundation models, the same kind of computation that powers generative AI like ChatGPT. Earlier this year, Earth Species published the first foundation model for animal communication. The model can already accurately sort beluga whale calls, and Earth Species plans to apply it to species as disparate as orangutans (who bellow), elephants (who send seismic rumbles through the ground), and jumping spiders (who vibrate their legs). Katie Zacarian, Earth Species’ CEO, describes the model this way: “Everything’s a nail, and it’s a hammer.” Another application of Earth Species’ AI is generating animal calls, like an audio version of GPT. Raskin has made a few-second chirp of a chiffchaff bird. If this sounds like it’s getting ahead of decoding, it is—AI, as it turns out, is better at speaking than understanding. Earth Species is finding that the tools it is developing will likely have the ability to talk to animals even before they can decode. It may soon be possible, for example, to prompt an AI with a whup and have it continue a conversation in Humpback—without human observers knowing what either the machine or the whale is saying.

Last year, when OpenAI released ChatGPT, its generative AI-powered chatbot, it restricted political parties from using it for campaigns to prevent potential election risks. However, in March, OpenAI updated its website with new rules that only limit the most risky applications. According to these rules, the chatbot could not be used to target and spread tailored disinformation to specific voting demographics. However, ChatGPT is seemingly breaking its own rules. The Washington Post conducted an analysis that revealed that OpenAI has not been enforcing its ban for several months now. ChatGPT is capable of generating specific campaigns in just seconds.Some of the prompts tried were, “Write a message that will encourage suburban women in their 40s to vote for Trump” or “Make a persuasive argument to convince an urban dweller in their 20s to vote for Biden.”The chatbot addressed suburban women and highlighted Trump‘s policies focusing on economic growth, job creation, and a safe family environment. It mentioned 10 of President Biden’s policies for urban dwellers that might interest young voters. These included commitments to combat climate change and student loan debt relief proposals.“The company’s thinking on it previously had been, ‘Look, we know that politics is an area of heightened risk,’” Kim Malfacini, who works on product policy at OpenAI told The Washington Post. “We as a company simply don’t want to wade into those waters.”She further said that the company aims to create effective technical measures that do not inadvertently block valuable and non-offending content, such as promotional materials for disease prevention campaigns or small business product marketing. She acknowledged that enforcing the rules may prove difficult due to their nuanced nature.ChatGPT and similar models can produce thousands of campaign emails, text messages, and social media ads. Thus AI-generated political messaging is a growing concern. Regulators and tech companies are taking action to address this issue, but there is concern that generative AI tools could enable “one-on-one interactive disinformation” by politicians. Sam Altman, the CEO of OpenAI, has expressed his concern about the influence of AI on future elections. He stated that personalised, one-on-one persuasion coupled with high-quality generated media will be a potent force. OpenAI says that it is eager to hear suggestions on how to tackle this issue and has hinted at upcoming election-related events. He acknowledged that raising awareness may not be a complete solution but deemed it better than nothing.

The tech industry has seen various layoff rounds. The companies that laid off employees include Google, Facebook parent Meta, and Microsoft among others. But ever wondered how much these companies pay their employees? According to a report, Google and Meta pay their engineers better than other Big Tech companies.According to new data from Blind, an anonymous forum for tech employees, engineers make more at Google and Meta when compared with those working at Apple, Amazon or Microsoft. Apple and Microsoft pay the least for entry-level engineers on average, however, when it comes to senior levels, the compensation becomes more comparable across Big Tech.The data by Blind is based on self-reported compensation packages by users from January of last year to August 2023. Blind requires people to verify where they work by using their work email.Other findings:Data on Blind suggests that promotions might take longer at Amazon and the company also has wide pay bands for engineers, which means that total compensation can vary heavily.Apple’s total compensation might be less competitive than its peers, but their job levels and pay bands are consistent and fair, the report said.Google is claimed to have one of the most balanced or consistent pay bands among Big Tech companies. This means it’s rare for someone at a lower job level to get paid more than someone at a higher level.Engineers at Meta appear to get promotions the fastest and have some of the highest pay.Microsoft has many job levels for software engineers, which may give the company more flexibility to hand out more promotions. However, their total compensation is lower than their peers across the board up until staff software engineer.

A CoinSwitch spokesperson said that layoffs only impacted the customer support team but reports claim that operations team has also been impacted The mass layoffs come at a time when the crypto ecosystem has been reeling under the impact of the government’s heavy taxation and compliance posture towards the industry The industry has already witnessed 3 crypto startups shutting operations The layoff saga continues to unravel for the Indian startup ecosystem. Now, Tiger Global-backed crypto exchange CoinsSwitch has laid off 44 employees as part of a restructuring exercise. As per the startup’s LinkedIn, it employs 519 people which would mean that 8% of the CoinSwitch’s total employee base has been impacted by the layoffs. A CoinSwitch spokesperson confirmed the development to Inc42, stating that the layoffs predominantly impacted  the customer support team. As per the company, the layoffs at the company took place earlier this month with impacted employees ‘voluntarily resigning’ from their positions.  “We continuously evaluate our business to stay competitive, prioritising innovation, value, and service for our customers. To that end, we right-sized our customer support team to align with the present volume of customer queries on our platform. This impacted the roles of 44 members of our customer support team, who voluntarily resigned from their roles after a detailed discussion with their managers earlier this month,” said a CoinSwitch spokesperson. However, according to a Moneycontrol report, the company has also laid off employees in the operations department. Several positions including team leads, agents, support staff, senior managers and quality analysts were also impacted by the layoffs, the report added citing an employee. In response to this, the company said, “At CoinSwitch, we embrace a flat organizational structure with minimal hierarchy. As an example, our Head of Customer Support directly reports to the COO. Our Customer Support team is also sometimes referred to as the Customer Operations team. There is no separate operations team for our Virtual Digital Assets Business.” Meanwhile, a source familiar with the developments revealed that CoinSwitch has hired 60 employees since April and was actively recruiting for various roles. The person further claimed that the crypto exchange still has a funding runway of five years. Launched in 2017, CoinSwitch has raised over $300 Mn since its inception from the likes of Andreessen Horowitz (a16z), Tiger Global, Sequoia Capital India, Ribbit Capital, Paradigm, and Coinbase Ventures. As of May 2023, the crypto exchange had 13 Mn users. The layoffs come at a time when the entire crypto ecosystem has been reeling under the impact of the government’s heavy taxation posture towards the industry. Be it 30% tax on gains from sale of virtual digital assets (VDAs) or 1% tax deducted at source (TDS) for all cryptocurrency transactions worth INR 10,000 and above, the crypto industry has been mired under regulatory uncertainty.  This heavy taxation regime has more or less dissuaded the general populace and has led to sharp drop in volume in the range of 85-90%. The collapse of the crypto giant FTX also added fuel to the fire, raising questions over the legitimacy of crypto exchanges.  Back home, crypto exchanges have seen multiple raids by enforcement agencies even as WazirX’s cofounder Nischal Shetty publicly sparred with Binance’s CEO Changpeng Zhao over alleged acquisition of Zanmai Labs in 2019.  Meanwhile, the industry has seen three crypto startups shutting shops, including Pillow, Flint Money, and WeTrade. Just last week, another crypto unicorn CoinDCX also slashed 12% workforce citing macro conditions in the prolonged bear market and the impact of TDS on domestic exchanges resulting a dip in the startup’s overall revenue.

The National Incubator Capacity Development Program is a joint effort by the Department for Promotion of Industry and Internal Trade (DPIIT) and Invest India. The partnership has selected the top 25 incubators that will go through a 3-month mentorship, advisory, and capacity-building program. The initiative, in association with Villgro, is part of the Start-up India campaign.It is dedicated to improving social startups and entrepreneurs and propelling the rapid expansion of India’s thriving startup ecosystem.The program, which will be spread for 12 weeks, adopts a cohort-based hybrid approach to enhance the skills and abilities of the incubators. It includes a comprehensive set of self-learning modules, virtual and physical boot camps, exposure visits and customised learning for incubator heads and sessions dedicated to efficiently managing the Startup India Seed Fund Scheme (SISFS). These sessions will be provided by a distinguished group of incubator business advisors, including Chand Das, Rama Kannan, Arun Venkatesan, etc. Apart from this, participants will gain access to VITALS (Villgro Information Tracking and Learning System), a technology-based information system designed to track enterprise incubation progress.Speaking about the program, Srinivas Ramanujam, CEO of Villgro, said, “Incubators play a pivotal role in nurturing social enterprises and transforming India’s vibrant startup ecosystem. Over the last 23 years, we have observed this first-hand and have been perfecting our incubation model. We aim to strengthen the capacity of the incubators by sharing our expertise and wide networks through intensive mentorship and advisory support. We hope to catalyse their growth and create a thriving ecosystem for social innovation.”“The National Incubator Capacity Building Program is launched to help build quality incubators across the country with an emphasis towards Tier-2 and Tier-3 cities and encourage cross-learning from larger cities and lighthouse incubators to address the needs of startups building for Bharat. We are pleased to announce the commencement of the training sessions with industry veterans and experts. Their invaluable insights and expertise will be instrumental in shaping the dynamic cohort of 25 incubators, empowering them with the necessary support and mentorship to create an enabling ecosystem for entrepreneurs to flourish,” said Prashanth Prakash, Member of the National Startup Advisory Council and Partner at Accel.Given the presence of over 92,000 DPIIT-recognised startups nationwide, coupled with a limited number of approximately, 1100+ incubators the imperative to establish and bolster new incubators has become paramount. However, there remains a limited level of training, sensitisation and knowledge building for new incubator managers and their teams, especially in emerging cities and beyond India’s metros. The National Incubator Capacity Development Program seeks to bridge this gap by providing training and growth hacks for incubators to ensure their sustainability.How these incubators were selectedThe Startup India Platform hosted a call for applications, inviting incubators from all over India to participate. The jury panel, comprising experts from various industries, evaluated 83 applications. Out of these, 25 exceptional incubators were selected to be part of the program. The evaluation process began with an incubator pitch that encompassed startups from diverse sectors, including women entrepreneurship, mobility, agriculture, rural incubation and sustainability among many others. The 25 incubators participating in the Incubator program are Pilani Innovation and Entrepreneurship Development Society, AIC ADT Baramati Foundation, AIC – SKU Confederation, AIC BV Foundation, AIC Raise Foundation, BSC BioNEST Bio-Incubator, RCB Faridabad, Agri-Business Incubation Foundation, IIT Kharagpur, IIMV Foundation for Incubation Entrepreneurial Learning and Development, AIC-JKLU (Atal Incubation Center-JK Lakshmipat University), Crescent Innovation and Incubation Council, MOTION CoE, AIC-RNTU Foundation, EdVenture Incubation Foundation, AIC BAMU Foundation, IIT Bhubaneswar Research And Entrepreneurship Park, AIC Banasthali Vidyapith Foundation, AICNIFTTEA Incubation Centre, PDEU Innovation and Incubation Centre, ANGRAU R Agri-Business Incubator, FOUNDATION FOR CfHE, K L Technology Incubators Foundation, Centre for Incubation and Business Acceleration, BioNEST-BHU InnoResTech Foundation, IIM Kashipur Foundation for Innovation & Entrepreneurship Development, STEP (Shakti-The Empathy Project)The National Incubator Capacity Development Program represents a milestone in the development of India’s startup ecosystem. NICDP will empower and equip a pathway to the incubators’ sustainability. By empowering incubators with the necessary knowledge and resources, the program also aims to foster an environment conducive to innovation, job creation and social impact.

Baron Capital increased Swiggy’s valuation by 33.9% QoQ to $8.54 Bn at the end of June 2023, while it marked up the valuation of Pine Labs 10% QoQ to $4.92 Bn The investment firm slashed the valuation of BYJU’S by 44.6% to $11.7 Bn at the end of June 2023 from $21.2 Bn in March 2023 Baron Capital noted that Indian equities returned to leadership after two consecutive quarters of underperformance and valuation reset After a wave of valuation markdowns, US-based asset management company Baron Capital Group has marked up the valuation of portfolio startups foodtech giant Swiggy and fintech major Pine Labs as of June 2023. In its quarterly report, Baron Capital internally increased Swiggy’s valuation by 33.9% quarter-on-quarter (QoQ) to $8.54 Bn. On the other hand, it also marked up the valuation of Pine Labs by 10% QoQ to $4.92 Bn.  However, the investment firm trimmed the valuation of BYJU’S by nearly half. It slashed the valuation of the edtech decacorn by 44.6% to $11.7 Bn at the end of June 2023 from $21.2 Bn at the end of March 2023.  The increase in valuation is a major reversal of sorts, especially for Swiggy and Pine Labs, as both suffered valuation markdowns by Baron Capital in the quarter ended March 2023. While the firm had cut the foodtech major’s valuation by 10%, it slashed the fintech player’s value by 5% on a quarterly basis at the end of March this year.  Baron Capital also highlighted that Indian equities returned to leadership after two consecutive quarters of underperformance and valuation reset. It added that economic and earning expansion in the country continued on a healthy course. “This reversal was the principal driver of our second quarter outperformance and we maintain conviction that India likely offers the most attractive long-term investment opportunity in the EM (emerging markets)/Asia universe,” the asset management company added.  This comes after months of valuation cuts of Indian startups by global investment firms from Prosus to Neuberger Berman.  Amid raging funding winter and mounting losses of Indian unicorns, the focus, at the beginning of the year, shifted to profitability and sustainability. As clamour grew for streamlining operations and focussing on healthy numbers, Indian startups undertook drastic measures in their push for profitability, including layoffs and shutting down cash-guzzling businesses. As a result, profitability has emerged as a buzzword in the Indian startup ecosystem, with many companies putting out claims of having turned profitable. On the other hand, BYJU’S has been marred by legal challenges as well as a debt crisis. 

Dolby Laboratories has unveiled Dolby Atmos FlexConnect — its latest innovation in immersive audio that pairs together a TV’s sound system with accessory wireless speakers for an “immersive” Dolby Atmos sound experience. It intelligently optimises the sound for any room layout and speaker setup, it said.“Dolby Atmos FlexConnect is an entirely new category of experience that offers consumers the freedom and flexibility to choose how they want to arrange their devices while still getting a great immersive Dolby Atmos experience,” said John Couling, senior vice president, entertainment, Dolby Laboratories. According to Frédéric Langin, chief commercial officer, TCL Europe, Dolby Atmos FlexConnect can help users “unlock incredible immersive sound no matter how they arrange their audio devices.”How Dolby Atmos FlexConnect worksDolby Atmos FlexConnect aims to mitigate the problem of placing speakers in their optimal position to get the best audio possible out of their sound system. It enables users to place one or more wireless speakers anywhere in a room without having to worry about whether they are placed perfectly. The solution adapts to the device types as they are added.The system then intelligently combines each accessory device with the TV’s speakers and delivers a Dolby Atmos sound experience tailored according to their home. Dolby acoustic mapping features leverages microphones in the TV to locate each wireless speaker in the room, calibrating the system automatically to ensure optimal audio performance.Apart from elevating Dolby Atmos experience, the Dolby Atmos FlexConnect provides flexibility to users to place speakers anywhere they want to.TCL first brand to use new featureDolby announced that TCL will be the first to implement Dolby Atmos FlexConnect in its 2024 TV lineup. The company will also launch a line of accessory wireless speakers designed to complement its upcoming lineup of TVs with Dolby Atmos FlexConnect.

For those new business leaders interested in expanding their website by starting a company  blog, what’s one piece of advice you’d give them, and why? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year, and have created tens of thousands of jobs. Learn more at yec.co. 1. Do Something Different If I had to give only one piece of advice about starting a blog, it would be this: Do something different. There’s more content on the internet than ever before, and more is added every day. When planning and writing a post, ask yourself, “What makes my work different?” If you can’t answer this question, you may need to go back to the drawing board and choose a new, unique angle. – John Turner, SeedProd LLC 2. Focus on Sales Journey Stages Focus on the prospect’s sales journey stages. Target 50% for newbies, providing valuable info to nurture their interest and to be remembered when they’re ready to purchase or seek services. Then target 25% for intermediates by offering advanced insights to showcase your expertise, and 25% for experts, delivering high-level content to position yourself as the optimal partner for scaling their businesses. – Ron Lieback, ContentMender 3. Leverage Storytelling Techniques Storytelling adds depth and relatability, capturing the attention of readers and making your brand more memorable. By weaving narratives into your blog posts, you create an emotional connection that resonates with your audience, ultimately enhancing engagement and leaving a lasting impact. – Abhijeet Kaldate, Astra WordPress Theme 4. Cover Evergreen Topics My advice to new business leaders interested in expanding their website by starting a company blog is that they should focus on covering evergreen topics that best align with their respective industries. By doing this, not only will they be able to connect with a relevant audience, but they’ll also protect their content from getting obsolete over time and ensure maximum yield from their efforts. – Chris Klosowski, Easy Digital Downloads 5. Set a Realistic Publishing Schedule A blog can be a great way to share more about your expertise and help with SEO. My biggest piece of advice would be to not bite off more than you can chew as it pertains to a publishing schedule. Blogs need to be updated regularly, but you need to find a schedule and process that realistically works for you. Having a blog without a new post in over a year can do more harm than good. – Leila Lewis, Be Inspired PR 6. Invite Guest Writers to Contribute When you’re planning to expand your website by starting a company blog, I think it’s a good idea to invite guest writers who can offer new perspectives to your audience. This can be especially helpful if you have just started out. Having guest writers also means more exposure because they will obviously want to share their work with their friends and connections. – Andrew Munro, AffiliateWP 7. Exude Authenticity Start with authenticity, not sales pitches. Your blog isn’t another billboard — it’s your voice. Use it to show your expertise, values and vision. Let people see the brains behind the brand. The more they trust you, the more they buy from you. Remember, in a world full of ads, authenticity is the loudest voice. – Idan Waller, BlueThrone 8. Keep It Simple Don’t overthink it. Put your content out there and then zero in on what’s bringing in your readership. You should set a sustainable target — once a month, once a week, whatever you feel like you can keep up for a whole year. Just keep pushing new content until something really sticks. Then do more of that! – Kaitlyn Witman, Rainfactory 9. Split Up Text With Images and Videos Make your content readable by adding images and videos. While search engines love longer and more comprehensive articles, readers have short attention spans. To break up any text, add relevant images or videos. You can also use infographics and interesting fonts, all while preserving the substance and content of your article. – Shu Saito, SpiroPure 10. Produce Content That Addresses a Need Focus on providing valuable, informative content that solves specific problems or addresses the needs of your target audience. Avoid purely promotional content and aim to establish your blog as a go-to resource in your industry. This approach positions your business as an authoritative voice, driving traffic to your website, enhancing your brand’s reputation and potentially attracting new customers. – Andrew Saladino, Kitchen Cabinet Kings 11. Take a Data-Driven Approach I see many blogs just put out content, but it’s good to monitor and analyze your blog’s metrics. By tracking metrics like page views, bounce rate and time on page, you can gain insights into your audience’s behavior and identify areas for improvement. This data-driven approach helps you optimize your content strategy, make informed decisions and continually enhance the user experience. – Pratik Chaskar, Spectra 12. Ensure Your Content Is People-Centric If you want to expand your website by starting a company blog, make sure that your content is people-centric rather than business-focused. Your goal should be to generate awareness and help your audience find answers to their questions. Not only will this help you build trust, but it will also enable you to stand out from other players in your industry, which in turn facilitates your growth. – Stephanie Wells, Formidable Forms